Math has never been my strong suit, but the #ParetoPrinciple is a constant “temperature check” I use to grow my business. Well, it used to be.

I’m sure you’ve all heard about setting “SMART” Goals. Meaning; specific, measurable, achievable, results-focused, and time-bound . But before even getting into that part its important to note -- you set your goals on a number of levels :

I know I know, “strategic plan” sounds SO unsexy, and so opposite of creative.